Color and pattern are the fun part of my work. With these two new designs, I wanted to create new color combinations in bolder patterns. First, I usually goof around a bit until I get a good feel for what I like to do. EIGHT Using ink and brush is a very satisfying and calming process. You might have seen that...
Hello Everyone, I hope that you enjoyed the sale and found some lovely new additions among the throng! As I'm writing this, both our New York showroom and Los Angeles store are now back to normal (until next March). Of course most items, especially “full sets”, sold out during the sale, but please remember that we liquidate our sale items ourselves, down to...
Hello. My name is Leah Cooper. You and I may have met me before. I worked at the AREA Los Angeles store for 4 ½ years before taking a full-time position in marketing in January of this year. Now I’m working directly with Anki Spets and getting the opportunity to communicate with all of you. Back in 2014, I was...
A few years ago, we posted on the theme of "bedding education" and explained our two different types of pillow cases: frenchback and bagstyle. Today, with the 2019 AREA annual sale looming, we’re revisiting this subject. Frenchback is a style of pillow case with a tucked, envelope closure. This style offers a neat and tidy look for the bed. Bagstyle has...
This month we’ve been looking back at the origin of baby alpaca at AREA. We also shared a story about LIAM, everyone's favorite present. Wirecutter even chose LIAM as their favorite baby alpaca throw! AREA founder & designer, Anki Spets, has been designing with baby alpaca for over 15 years and it all started with the LIAM collection. ...
Last year leading up to Valentine’s Day, a very agitated woman popped her head in at our Los Angeles store. She was walking up and down West 3rd Street in a panic. Weeks before, she had, as usual, ordered personalized gifts for her clients: a “loving reminder” that they take care of themselves during the busy pilot season in LA....
For our new fall blanket, I wanted to continue the large scale patterns we did with NATURE and SQUARES, but in a warmer, softer fabric for the colder months. I was inspired by the simple shapes of Constructivism but with a more versatile palette to play with our new PERLA colors, stone and plant. I had in mind something...
This season we are introducing two new colors of PERLA, our softest cotton sateen sheet series. PERLA is now available in seven colors, five of which are named after colors found in nature. The name of each color tells us its origin. The name PERLA itself comes from pearl. It is actually a new generation of an old...
When it comes to our wool blankets and clothing, we prefer baby alpaca over other types of wool. The term "Baby Alpaca" refers to the grading of the fineness of the fiber. It’s the softest part of an adult Alpaca (usually the chest), not the age of the animal. Why we choose baby alpaca. Alpaca fleece is soft and silky. It is lighter...
it's that time of year when you cannot have enough blankets. it's hard to pick favorites, but this season's best 3 are ELLIOT, WILLIAM and OLIVER. ELLIOT Our most elegant blanket, ELLIOT is refined, super-soft and lightweight yet still warm. The color combinations are sublime - a dyed color mixed with original shades of the fiber. Available in six colors,...