Designer's Notebook - from Founder Anki Spets

In this post, I share my process for designing a new product. For the current fall/winter season, I knew I wanted to create a new cotton jacquard pattern. I began my design process by establishing a few basic parameters. I wanted to: Riff on Art Deco or Wiener Werkstätte motifs (Maybe) name the pattern FRANK, if I could invent a...

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By now it's no secret I'm from Sweden. While soon I'll have been a New Yorker longer than I lived back home, most of my inspiration —why I do what I do and even how I do what I do — is still rooted in Sweden. Just walking the streets of Stockholm, I find motivation in the architecture: in the...

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Aside from just walking around and finding Stockholm’s quiet, tucked-away neighborhoods without shops — yes, there are still a few! — and always pausing to take in each block's hidden architectural moments, here’s my short list of places I like to visit — over and over again. #1 SVENSKT TENN. Josef Frank textiles at SVENSKT TENN in Stockholm. You can...

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The main thing is to always remember not to take ourselves too seriously. We make great sheets that sure, are very useful. Importantly, it has to be fun!2006 was a big year for creativity and growth. We came out with Heather Grey and Heather Natural, undoubtably some of our best fabrics that still are so relevant and build the foundation...

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Printed fabrics were the very beginning of AREA. They have changed over time but the techniques and how Anki designs them are still the same. Here you can see the steps in design - in this case, linen/cotton blend table top items from 1998-99. Anki made the original print for the circles pattern below by hand printing on a small...

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Duvet Covers

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            Thread count (TC) refers to the number of threads per square inch. The type and size of thread are just as important as the count. At AREA we carefully consider how each sheet should not only look but also feel. Read more about thread count.